In the 1950s, Cox set up his own company, Alfred Cox Ltd, which became famous for its modern, innovative designs. His creations were often in teak and mahogany, and were characterized by clean, simple lines that reflected the aesthetics of the time.
Cox won several awards for his designs, including a gold medal at the Brussels World's Fair in 1958. His designs were sold worldwide and became highly sought-after by modern furniture collectors.
Alfred Cox died in 1980, but his legacy in the world of modern furniture design continues to be appreciated by enthusiasts and collectors worldwide.